Platform
Advertising intelligence
powered by Google Ads API.
Our internal platform uses the Google Ads API to retrieve keyword demand data, competitive benchmarks, and advertising market intelligence — powering the research we deliver to clients.
Book a free consultationWhat the platform delivers
Keyword demand analysis
Retrieve search volume data, cost-per-click benchmarks, and competition levels for any keyword set. Understand exactly how much demand exists in a market before committing resources.
Competitive bid landscape
Analyse which competitors are bidding on relevant keywords, how aggressively they are spending, and where gaps in the advertising landscape create opportunity.
Market trend reporting
Track keyword trends over time to identify seasonal patterns, emerging demand signals, and shifts in competitive intensity across your target market.
Process
From raw data to market insight
Our advertising intelligence platform is built on the Google Ads API and integrates with our broader research infrastructure.
Step 01
Define the market scope
We work with you to identify the keywords, verticals, and geographies relevant to your business. This becomes the input to our intelligence platform.
Step 02
Automated data retrieval
Our platform queries the Google Ads API to retrieve keyword metrics, competition data, and cost benchmarks. All data is aggregated and anonymised.
Step 03
AI-powered analysis
Raw advertising data is processed through our analysis pipeline, combined with signals from other sources, and synthesised into structured reports.
Step 04
Actionable deliverables
You receive clear, data-backed reports covering market size, competitive intensity, and opportunity scoring — ready to inform strategy.
Trust & Compliance
Built for compliance and reliability
Read-only access
Our platform uses the Google Ads API exclusively for retrieving aggregated keyword and market data. We do not create, modify, or manage advertising campaigns.
No personal data
We do not access, store, or process any personally identifiable information through the Google Ads API. All data retrieved is aggregated market-level intelligence.
Policy compliant
Our use of the Google Ads API complies fully with the Google Ads API Terms of Service, Required Minimum Functionality, and all applicable data policies.
Google Ads API usage
What data we access
Keyword search volumes, cost-per-click estimates, competition indices, and historical trend data through the Google Ads API KeywordPlanService and GoogleAdsService. All data retrieved is aggregated market-level intelligence.
How we use it
Retrieved data powers our market intelligence reports — helping clients understand demand signals, competitive intensity, and market sizing for strategic decisions. We do not resell raw API data or use it for campaign management.
Architecture
The platform runs as a Node.js application on our secure infrastructure. API calls are made server-side, data is processed through our analysis pipeline, and results are delivered to clients through our reporting dashboard.
Data handling
No end-user personal information is collected or stored. Keyword and market data is retained only as long as needed for active research engagements. All data handling complies with GDPR and the Google Ads API Terms of Service.
Data-driven market intelligence
Leverage advertising data to make informed strategic decisions about your market.
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